仙仙 发表于 2013-5-3 10:50:09

10 Buildings Shaped Like What They Sell

Looking for a good way to advertise your business? Why not shape your headquarters like what you sell or offer? It’s worked out pretty well for these businesses and groups.
在考虑如何给你的业务做个好广告?为什么不试试把贵司总部建的和贵司商品一样?这招对下述这些商家团体来说颇见功效。
Longaberger is known for its handcrafted maple baskets, so its headquarters are obviously shaped like a giant basket. Not just any old basket, though. It’s a Longaberger Medium Market Basket that’s been blown up to 160 times its normal size. The basket includes a seven-story atrium, heated handles that prevent ice formation, and two 725-pound gold leaf Longaberger tags. Want to take a look the next time you’re in Ohio? Longaberger has visiting hours!
“购物篮子”隆加伯格公司以其手工制作的枫木篮子文明于是,于是,其公司总部显而易见的被建成了一个巨大的篮子。还不仅是个普通老式篮子,而是个放大160倍后隆加伯格中号市场篮。“篮子”包括一座7层高具有防冰加热处理的中庭,和两个725磅的金色隆加伯格标签。下次去俄亥俄的时候,是不是想去看看呢?隆加伯格公司有参观时间哦!
Between 1983 and the mid-1990s, Twistee Treat opened 90 or so ice cream shops around the country, and each one is shaped like a delicious cone of soft-serve vanilla. Want your own towering cone? A completely stocked one in Zephyrhills, Florida, is on the market for a mere $475, 000. Or, if you’re on a budget but good with tools, the same listing also offers “A Separate Dismantled Ice Cream Cone Building” at the bargain price of $40, 000.
1983年至1990年代中期,扭扭小食公司在全美开设了90余家冰激凌店,每一个都建的像个美味柔软的香草甜筒。想来个自己的大甜筒屋么?在弗罗里达州泽弗希尔斯,只需47.5万美金就可得全套。或者,如果你荷包不够暖和,但是个能工巧匠,只要花4万美金,就可以买到全套材料!
Parking garages are usually eyesores, but this one’s beautiful. The garage for Kansas City’s Library is cleverly concealed behind what look like the bindings of 22 giant books. What’s really terrific is that local residents got to help pick what books would get the nod for 25-foot renderings on the side of the garage. Some of the tiles that made the cut: Catch-22, Invisible Man, The Lord of the Rings, Silent Spring, and Charlotte’s Web.
停车库一向是城市面貌的眼中钉,但这个着实不错。堪萨斯城公共图书馆车库巧妙的隐藏在22本巨大的书后。更妙的是,当地居民帮助选择了车库一面25英尺高的墙上喷绘的书目。其中包括:《左右为难》、《隐形人》、《指环王》、《寂静的春天》和《夏洛特的网》。
Kansas City doesn’t have a monopoly on book-shaped buildings, though. Turkmenistan cut the ribbon on this open book in 2006 as part of an effort to create a comfortable environment for journalists. Of course, “free creativity” may be a bit of a stretch. The journalists in question all work for Turkmenistan’s state-run press, and the country had no foreign or private media and very little open Internet access when the building opened during the reign of the late dictator Saparmurat Niyazov.
堪萨斯城于书型屋不可专美。2006年,土库曼斯坦这座旨在为新闻工作者提供舒适环境的“大书”正式揭幕。当然,“自由创作”这点未免有点勉强。大楼投入使用时正值独裁者亚佐夫在位期间,楼内新闻工作者都为土库曼斯坦国家出版社工作,该国彼时没有任何国外或私人媒体,也几乎没有公共互联网。
This one’s a Boston institution. In 1933, Arthur Gagnon wanted to open an ice cream stand in nearby Taunton, and he designed his new business to look like a giant milk bottle. After several changes in ownership (and a sail from Quincy to Boston proper), the structure is now known as the Hood Milk Bottle and resides at the Children’s Museum. It’s 40 feet tall and could hold 58, 000 gallons of milk.
这是座是波士顿名物。1933年,亚瑟· 加尼翁准备在唐顿附近开个冰激凌摊位,他为他的新业务设计了个巨大的牛奶瓶状的外表。几经转手(并从昆西漂洋过海到了波士顿),这货现在被称为“胡德牛奶瓶”,被放置在儿童博物馆处。该瓶高达40英尺,可容纳58000加仑牛奶。
United sells and rents heavy equipment like compactors and excavators, so it’s only natural that the company’s headquarters building is shaped like a two-story yellow bulldozer. The bulldozer building, which opened in 1976, is “using” its redwood treads and giant blade to move a pile of boulders.
联合公司销售、租赁夯土机、挖掘机等大型设备,所以公司总部像个两层楼高的黄色推土机也是件理所当然的事。1976年开张的推土机大厦正用其红木踏板及巨大的刀片移动一堆圆石。
Financial services made early use of massive punch-card-driven computers, and the Phoenix Financial Center looks as if it’s offering an odd tribute to this antiquated technology. The entire building has narrow slits for windows and looks like an oversized punch card. According to Phoenix’s municipal government, though, the resemblance was purely accidental; the narrow windows are there to minimize the effects of the hot desert sun on the building’s air conditioning bills. Nevertheless, local residents still refer to it as “the Punchcard Building.”
金融服务业中较早使用了大型打孔计算器,凤凰金融中心看起来在向这项老技术致敬。整个建筑拥有长的像巨大的穿孔卡片的狭长窄窗。据凤凰城政府表示:这样的类似纯属巧合;窄窗只是用于最小化炎热的沙漠阳光给大楼空调系统带来的经济负担。但无论如何,当地居民仍称呼这栋楼为“穿孔卡楼”。
8, 9 and 10. And the Rest!
8,9,10及其他
Furnitureland South’s 85-Foot Tall Highboy is more statue-attached-to-building than building itself, but the North Carolina landmark is still worth a mention. As is BMW’s Four Cylinder building in Munich, which architect Karl Schwanzer designed to stand out next to the eye-catching Olympic buildings in the area. And while Japan’s Banna Park Birdwatch isn’t an egg store, we just couldn’t leave it out. Birdwatchers on Ishigaki Island can view their avian friends from the comfort of an enormous egg. Visitors can even climb up to the top level of the egg to get some fresh air and a view from the broken tip of the shell.
南方家具城的85英尺高脚橱与其说本身就是个建筑,不如说更像是建筑附属的雕塑,但作为北卡罗莱纳州地标,还是值得一提的。另外,卡尔·施旺哲所设计的位于慕尼黑的BMW四柱楼则在令人瞩目的奥林匹克建筑旁边夺人眼眶。虽然日本班纳公园的观鸟台可不是个卖鸟蛋的店,咱们也不能把它给漏了。石恒岛上的观鸟者可以从一个舒适且巨大的鸟蛋中观看他们来自天空的朋友。游客们甚至可以爬到鸟蛋顶层,来点儿新鲜空气,并且从蛋壳的裂缝中看看景儿。
These certainly aren’t the only buildings shaped like what they sell. Have you seen any examples in your travels?
这些还真不是世上仅有的卖什么像什么的建筑。你的旅途中见过其他例子么?
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